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May 1, 2009

IT’S NOT OUR FAULT

Finally I figured it out.  Over the years I’ve attended sales and marketing seminars.  Advertising companies’ battle cry has been, “If the public doesn’t need it, create the need!”

And so they instilled within our brains, young and old alike, the need and desire for cereal that tastes like candy, products that make us attractive or smell better, detergents that make our clothes brighter or retain their color and shape longer, lawns that grow greener and make our neighbors envious.… Read the rest